A case study

I worked with a Brilliant copywriting agency to redefine their content strategy

I’ve written tons of case studies for clients, and blog posts on why case studies suck, and presentations full of ideas on how to make them better. But I’ve never done one for my own business – until now.

Is it the best case study I’ve ever written? Probably not. Does it avoid all the mistakes other case studies make? Definitely not. Does it have gazillions in revenue attributed to my work ? Also no. (Not yet, anyway.) But is it for one of the loveliest, most responsive, excitable and great-at–their-jobs clients a consultant could wish for? Absolutely.

Everyone, meet Radix:

Click the link to open the file in a new tab and read it more comfortably

(If you’re looking at this from a phone or tablet, you might only see the ghost of a case study. It rematerialises on desktop, I promise.)