If you’re selling to other businesses and need a story that moves your prospects – and makes business sense for them – you’ve come to the right place.
I can help you define your narrative and messages, build a strong content brand, gain the trust of your prospects, and generate leads.
Even better if you’re in B2B technology. It’s a different beast to most other marketing, and I happen to be an expert wrangler of B2B tech.
What I can help with
Strategic positioning
Marketing and messaging strategy
Content strategy (for ABM, too.)
Editorial calendars
Creative briefs
Tone of voice
Copywriting
Training your team
Planning and pitch work (for marketing agencies)
For details on all of the above, head over here.
“Working with Irene makes you brave. She brings curiosity and energy into the room, asking all the tough questions you need to find the right messages, tone, and touchpoints for your audience. Not many freelancers care about hit-the-spot, standout content as much as Irene does. Her confidence isn’t the kind that comes out of nowhere […]
Get in touch.
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