“Here’s the thing about Irene – she’s unnervingly good at getting inside your business’s head. You know that struggle to explain what makes your company special? She’ll nail it in a way that makes you wonder why you didn’t think of it yourself. She takes the tangled mess of ideas we all carry about our businesses and turns them into messaging that actually makes sense to customers. If you’re running a tech or consulting firm and you’re not working with Irene yet, you’re making your life harder than it needs to be.“
[Fidenda help complex organisations break down planning silos and integrate all of their decision-making using Anaplan: https://www.fidenda.com]
[and I swear I didn’t bribe Tristan to say this]
Say What? 