Marketing Strategy for B2B Tech

We help technology businesses define their messages, so they get through to the right people at the right time.

If you’re selling to other businesses and need a story that moves your prospects – and makes commercial sense for them – you’ve come to the right place. 

We can help you define your narrative and messages, build a strong content brand, gain the trust of your prospects, and generate leads. 

Even better if you’re in B2B technology. It’s a different beast to most other marketing, and we happen to be an expert wranglers of B2B tech.

Work

Examples and cases studies

Services

What we help with

About

Who we are

Testimonials

What our clients say

Blog

Thoughts on Strategy, Positioning, and Content

“Irene tackles complex marketing problems with a forensic approach, then turns them into elegant strategies that translate into distinctive, award-grade creative. A great pitcher, a great campaign strategist, and above all a great person to have on your side.”
(Jason Talbot, MD at The Croc)

What we help with

  • Positioning
  • Marketing and messaging strategy 
  • Value proposition development
  • Content strategy (for ABM, too.)
  • Editorial calendars 
  • Creative briefs
  • Tone of voice
  • Copywriting
  • Training your team (on writing, value propositions, campaign development, content marketing)
  • Planning and pitches (for marketing agencies)

For details on the above, head over here.

For enquiries, hit the button below: